Palais Constance
Overview
Some wines tell you where they're from. Palais Constance tells you where you belong. Not just a rosé, an invitation for those who know. Conceived by the Gstaad Guy (with his most iconic alter ego, Constance), the sharpest palate in high society, and grown on a four-hundred-year-old Provençal estate. Elegant, layered and effortlessly self-aware. It's Constance's world. We just get a sip.
Project
Creative Direction
Year
2022
Role
Creative Director
Brand
Palais Constance
A brand born at the intersection of high society and high comedy. Working closely with the Gstaad Guy, we built a visual identity as layered as the wine itself: an embossed serif wordmark, warm Provençal gold, the kind of considered elegance that signals quality before a word is read. Elevated enough for The Connaught. Self-aware enough to raise an eyebrow.
Art directing the Gstaad Guy is exactly as enjoyable as it sounds. Together we built a Provence that felt exactly like Constance would want it. Sun-drenched, unhurried, absurdly beautiful. Deadpan in the vines. Alpacas as supporting cast. A world that held genuine luxury and genuine wit in the same frame without either flinching. If you know, you know.
